This week we wanted to bring a serious issue to everyone’s attention. This is something that I’m sure we have all experienced at some point in our lives but it goes by the name of “STICKER SHOCK.” One of our loyal Discover Books patrons was taking a casual stroll through one of the country’s largest retail chain stores on Saturday and sent us these pictures:
Even knowing how much these books cost at retail value (usually around $12-$13 each!) seeing a display like this advertising a WHOPPING $8.98 PER BOOK comes as quite a surprise to us…and we are sure it comes as a surprise to you too.
This prompted us to conduct a survey of the top 5 leading brick and mortar stores where people purchase books to see how much an individual, hard cover, Dr. Seuss book costs on average. The verdict…ARE YOU READY FOR THIS?! Nearly $9.82 on average for one of these early childhood books. We were blown away.
You might be asking why we are so shocked at this number. You might be thinking to yourself, “That sounds reasonable” or worse yet, “Hey! That’s a deal! What are they talking about?”. Chances are you may have even purchased a number of these books to stock the shelves in your child’s library at home. Are we right?
Okay well we are going to break it down for you and explain why we are so astounded by these prices.
Let’s say for example that you want to buy 5 of these books in any large retail store to start a collection of your child’s very own. You would be spending (based on the average price of $9.82 per book) around $49.00 for your 5-piece starter pack.
Ugh…yeah…that’s how we feel too! So let us give you a different scenario that will hopefully put a smile on your face and a few (A LOT) dollars back into your wallet.
If you click the link and go to www.DiscoverBooks.com you can buy a 5-piece bundle of the EXACT same hard cover, Dr. Seuss books for….DRUMROLL PLEASE…..
$7.00 TOTAL!!
Not EACH…TOTAL.
Yes. You heard us correctly. Five of these books for $7.00 total! (**free shipping on orders of $12 or more**)
That means that you can buy 35 of our Dr. Seuss books for the same price that you would pay to buy only 5 at the large retail stores.
So now you can probably understand why we were so confused and astonished to hear what these stores are charging. That being said, stop wasting your time and money on books at retail prices and head to www.DiscoverBooks.com to purchase your bundles. There are other genres and categories of bundled books for the same price so you can build a fabulously dynamic library for your little ones without breaking the bank!
